Campus Crusade Fishing for Jewish Students on Facebook


The allure of so many Jewish college students in one place has prompted missionaries to launch a Facebook ad campaign promoting a website called The website is vague, attractive, and not apparently a Christian missionary portal. But reading a few lines of any article, you quickly realize that this is not your typical Temple Bulletin.

Many people are confused about the identity of Yeshua (Jesus). Many people have a hard time understanding who he really was. Although it is not always easy, it is possible to investigate him enough to be able to make some conclusions…. You’ve most likely come to this page because you want to know what to do now that you’ve asked Jesus to be your Messiah. First off, let us say, “Welcome to God’s family!”

There are few clues about who authored the site. There is no “about us” section. No link to any other page. While initially seeming like something that Jews for J would dream up, it doesn’t have their fingerprints.

The site does have the fingerprints of Campus Crusade for Christ. As you can see in the pictures below, WhatChuzpa is merely repackaged for a Jewish audience. is one of Campus Crusades biggest successes of the last 20 years.

The EveryStudent site and an article about six reasons to believe in God:


The WhatChutzpah site’s article is identical, except without the byline:


In fact the more you browse both sites it becomes clear that they are parallel sites, one designed to lure Jews and one for non-Jews on campus.

Mark Gauthier, in his online appeal for donations on the Campus Crusade website, sites EveryStudent as a smashing success at bringing students into the group. He writes:

The reason that most of the above students found is because they saw an ad for it on Google or Facebook (a hugely popular college networking site)….

This [Facebook] strategy is incredibly cost-effective, costing an average of just 25 cents per person who responds and has the opportunity to find out about Jesus. That’s just 25 cents to finally show a young person the answers they’ve been looking for!

Marilyn Adamson, the co-creator of, must be proud. According to Campus Crusade’s Press Release on February 14, 2007, “In 2006, more than 7 million students visited to find ‘a safe place to life, and what it might be like to know God.’”

Many of the “articles” on WhatChutzpah are variations or direct copies of Marilyn Adamson’s writings on other missionary websites. For example, her article about other religions entitled “Connecting with the Divine” on WhatChutzpah, is nearly verbatim the same article she authored on LeaderhipU, a missionary site. reached Marilyn in Florida and asked her about the websites. She is a well meaning Christian who answered a few of our questions honestly. The site Whatchutzpa is not intended to get Jewish students involved with Campus Crusade per say, but “It is the hope that Jewish students may see Jesus as messiah.” When they accept Jesus, all their sins are forgiven, and they get everlasting salvation. WhatChutpa was created for Jewish students, “For their own personal ability to be in a relationship with god.”

WhatChutzpa is for the New York area, and was created by the same people that created, she confirmed. The creators hope to track visitors to the site and made it semi-invisible, to help weed out random hits and visitors. This targeted approach will help them to communicate directly with students in the same area. In addition, the website organizers are willing to meet with people who visit the site to answer their questions about Jesus directly.

Beyond the Facebook campaign, there are reports of posters at Brooklyn College on flyer boards showing a picture of a guy doing a backflip and the words WHAT CHUTZPA.

Campus Crusade needs to answer a few big questions in the wake of this latest Crusade for Jewish souls, besides the usual, “When are you going to give us a frigging break?”

If your message about Jesus is the truth, why do you need to disguise the site to attract Jews? If

Jesus is the truth, why is it permitted to trick Jewish students into visiting a site that tries to convert them to Christianity? Do your local campus chapters of Campus Crusade stand to loose their campus privileges if their national headquarters is engaged in active, covert proselytizing?

Stay tuned — we are sure we have not heard that last of Campus Crusade, their website or their Chutzpah!

—Tip of the yarmulke to Dani Klein who showed us the whatchutzpa website

3 replies
  1. Dave Richardson
    Dave Richardson says:

    Briefly about me. Studied/practiced christianity for forty years. For ten years have been davening with an Orthodox Siddur. I have written a critique of the entire “new” testament. I’m sure it will help young Jews recognize christianity for what it is, an invention. Can I forward some pages to you for review? If they are helpful I will send it all. Please respond to:
    Dave Richardson
    42 S. Balph Ave #1
    Pgh, PA 15202
    412-766-0989 or 412 983-8665

  2. WLMH
    WLMH says:

    The stupidity of missionaries trying to convert Jews is unequalled. It’s a settled question that the Jesus who actually existed was totally Jewish and didn’t believe in any of the nonsense that Christians believe in, such as worshipping a man-god.

    Were Jesus alive today, he would unquestionably oppose Christians and embrace observant Judaism.

    Jews for Judaism has an excellent .pdf on this written in response to The Davinci Code. Also, if you want to really pull the rug out from missionaries you should read academics like Bruce Chilton, E.P. Sanders, Geza Vermes, Rabbi Harvey Falk. All say Jesus never believed he was a deity or that Torah was abrogated ch”v. So Christians have no basis apart from any so-called prophecies.

  3. Melissa
    Melissa says:

    Hi, I think that the point here is not really the organization “disguising the site.” The point here is, “What about their message about Jesus?” Are they really misleading students or are they helping them really find the truth?

    What truly matters here is finding out if Jesus, with what the Scriptures really have to say, is the truth. Who is Jesus anyway? Did he or did he not claim to be God? Was he just a good moral teacher?
    Moreover, looking into how reliable, how authentic the Scriptures are is also another thing to look into.

    I find these websites really helpful, hope you can take the time to check them out:

Leave a Reply

Want to join the discussion?
Feel free to contribute!

Leave a Reply

This site uses Akismet to reduce spam. Learn how your comment data is processed.